Гринвичская школа менеджмента, MBA, Маркетинг
Core modules: marketing planning and promotion; management information and communications systems; human resource management; business environment and strategic management; marketing research and sales management; public relations; accounting and finance for managers; research skills and project management; dissertation.
Вступительные требования
A good Honours degree in a relevant subject, or professional equivalent, and a minimum of 2 years' relevant managerial experience.
Форма обучен. |
Начало |
Продолж. |
Форма обучен.Дневное |
Началоn/a |
Продолж.Кол-во лет: 1 |
Форма обучен.Вечернее |
Началоn/a |
Продолж.Кол-во лет: 2 |
Promotes a comprehensive understanding of the role of marketing management in consumer, industrial markets and service industries, and develops problem-solving and decision-making capabilities in these fields; develops a critical and analytical approach to marketing managers’ tasks within the context of the organisation as a whole.
Другие программы вуза
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MBA Marketing [Distance learning]
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MBA Engineering Management
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MBA Big Data Management [Distance learning]
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MBA Business Administration