Leiden University, MSc, Economic and Consumer Psychology

Prospective students should: possess a bachelor’s degree from a university programme or an equivalent degree and possess the skills, understanding and knowledge that are required for earning the bachelor’s degree; more specific within this bachelor programme the knowledge on university level of the following topics: introduction to psychology social and organisational psychology personality psychology cognitive psychology neuropsychology and/or psychophysiology and/or biopsychology clinical and abnormal psychology developmental and educational psychology theory or training in interpersonal skills, such as interview, counselling, discussion techniques.. theory or training in psycho diagnostics advanced courses (at least 30 ec) on a third year Bachelor level on topics pertaining to the preferred master specialisation within the MSc Psychology. and Have sufficient knowledge of Methodology and Statistics (at least 20 EC): introductory and more advanced courses in methods and statistics of psychological research (including psychometrics, multivariate data analysis) and the use of SPSS. Have earned the degree of bachelor at a university not being a university of professional education, or demonstrate the ability to meet the requirements for such a degree; Have proof of thorough proficiency in English: English language test IELTS overall 7.0 and band scores 6.5/ TOEFL IBT 100, band scores 22 (reading), 22 (listening), 22 (speaking) and 25 (writing)/Cambridge CPE-C evidenced by an appropriate test

Our days are filled with countless decisions and the consequences of these decisions. And if this is not already hard enough by itself, companies and organisations try to influence our choices and decisions, through marketing and advertising. But how do we decide? How rational are our choices? How do we sell our own products and ideas to others? As economic behaviours overlap to a large extent with social behaviours, the master’s specialisation in Economic and Consumer Psychology has a lot to offer in answering these questions. The specialisation aims at providing students with comprehensive knowledge and excellent skills in economic and consumer psychology, which will enable them to work independently at a professional level in a relevant field.