Part 1: international business communications; marketing; advertising; public relations; Part 2: campaign planning and control; strategic marketing management; financial management; management theory and practice. buyer behaviour and consumerism.
Форма обучен.
Начало
Продолж.
Вечернее
n/a
Кол-во мес: 18
This programme has been designed for those with an interest in communications who seek a recognised qualification to enhance future employment prospects and career progression.
Другие программы вуза
Pre-Master's Diploma Master's Foundation Programme (MFP)