Foundation modules: Corporate finance and accounting; human resource management; marketing management; operational management; intermediate modules: international marketing management; business environment; strategic management; research and planning project; diploma modules: marketing research and information; marketing communications; marketing planning; marketing management in practice; plus 15000 word dissertation.
Вступительные требования
Students are preferred to have an Honours degree, or an internationally recognised degree or professional qualification.
Форма обучен.
Начало
Продолж.
Дневное
n/a
Кол-во мес: 15
Students complete the foundation and integrating modules from the 12 month MBA course and combine these with the Chartered Institute of Marketing’s (CIM) diploma in marketing, plus a dissertation; this is a non-degree MBA.