Вступительные требования
Good Upper 2nd Class Honours degree or equivalent in a subject relevant to the field of study and/or a distinction or near distinction in a Masters’ degree; all applications must be accompanied by a 1,000 word research proposal; a proven ability to write in English at a high standard; applicants whose 1st language is not English may need to take an approved English proficiency test.
| Форма обучен. |
Начало |
Продолж. |
| Форма обучен.Дневное |
Начало октябрь |
Продолж.Кол-во лет: 3 |
| Форма обучен.Вечернее |
Начало октябрь |
Продолж.Кол-во лет: 4 |
There are 3 key research areas: Consumption, markets and culture; retailing and distribution channels; social marketing; tourism; supervision areas and recent research areas have included: critical marketing thought in academia; experiential consumption; cross-cultural approaches to customer service; tourist health, safety and well-being; cultural impacts on shoppers’ orientations; communities of caring; retail internationalisation; retail branding and image transfer; religiosity and shopping patronage; shopping behaviour in an airport environment.
